Concierge Fitness will be one of the largest growth opportunities in the near term.
RESULTS = RETENTION + REVENUE
The Core of the Fytns Group Thesis
RESULTS are achieved by providing personalized, goal-oriented, fitness programing.
Here we define Concierge Fitness in terms of personalization and goals. We explain the opportunity presented by Concierge Fitness. And we explore
Most of us think of a Concierge as the person at a hotel who helps provide a personalized expereince for guests. Outside of a hotel a Concierge is a person who makes arrangements and performs tasks on behalf of other people. Generally speaking, a Concierge understands the individual needs of a person and provides a personalized service that helps them acheive specific goals.
Concierge Medicine is a system where patients pay an added fee in exchange for more convenient, personalized care and better access to their doctors. The result is better patient outcomes. Concierge Medicine was popularized by the television series Royal Pains.
Similarly, Concierge Fitness provides people with a personalized, convenient, service and better access to professionals and information. People will pay more money for services that enable them to acheive their fitness goals.
Veteran fitness app MyFitnessPal ranks amongst the most downloaded and top grossing fitness apps by remaining laser-focused on making meal planning & tracking easy that helps people acheive their nutrition goals. Newcomer Kanthaka offers people a high-touch, very personalized service with the conveneince of better access to fitness professionals online or in-person, anytime, anywhere.
I should be incapable of drawing a single stroke
- How about if I sleep a little bit
- A collection of textile samples lay spread out
- His many legs, pitifully thin compared with
- He lay on his armour-like back
- Gregor Samsa woke from troubled dreams
To an English person, it will seem like simplified English, as a skeptical Cambridge friend of mine told me what Occidental is. The European languages are members of the same family. Their separate existence is a myth. For science, music, sport, etc, Europe uses the same vocabulary.